There’s nothing like getting a brand new swimsuit for summer or an upcoming vacation you’re about to take. You’ll feel more confident and look stylish on the beach or at the pool.
Hundreds of swimwear brands are out there to choose from, all of which offer different price ranges, styles, and colors.
While there are swimsuit brands from around the world that you can browse, you might want to consider looking at Korean swimsuit brands. It’s no secret that Koreans have a great sense of style and fashion trends.
Disclosure: As an Amazon Associate, this site earns from qualifying purchases. Thank you!
Hey hey – real quick! Don’t forget to subscribe to get our best content 🙂
The Best Korean Swimwear Brands
If you’re on the hunt for a new bathing suit, here are seven Korean swimwear brands for the beach and pool that are worth checking out.
1. Korea Avenue
Korea Avenue is a newer Korean fashion brand. Launching in 2019, they’ve quickly made a name for themselves as one of the largest online marketplaces for K-fashion and beauty products, including swimwear.
As you shop through Korea Avenue’s selection of swimwear, you’ll find a variety of patterns, colors, and styles that everyone will love. While most Korean women prefer not to wear bikinis, you’ll find a handful of them on the website.
The vast majority of the swimsuits on their website are fuller coverage without compromising cuteness. Several great one-pieces are flattering, and two-pieces that are longer on top to provide more coverage are available from this brand. They’re relatively affordable and often run sales. One thing about this brand is that they sell out fast.
2. Kooding
Kooding is a Korean-based fashion brand that blends Korean and other cultures together to provide a great shopping experience. While they have all sorts of pants, shirts, dresses, and other clothing options, you will want to check out their swimwear selection as summer approaches.
Like other Korean swimwear brands, you’ll find more full coverage options on Kooding’s website. While they are full coverage, they’re still stylish and will give you the confidence to hit the beach or pool.
You’ll find beautiful one-pieces and two-piece sets that feature long sleeves for women. Many of the suits feature tasteful cutouts. They also offer a selection of swim trunks for men who need a new bathing suit too.
3. YesStyle
YesStyle is another excellent Korean swimwear brand with a little bit of everything on its site. They feature all your favorite Korean skincare products, sunscreens, and other traditional Korean accessories for a great price.
As for their swimwear selection, it’s minimal but worth checking out when you need a new bathing suit. They don’t offer a selection of men’s swimsuits, but we’re sure you’ll be impressed with what they offer for women.
Most of their swimsuits are tankinis that provide more coverage without being a one-piece. They come in a few patterns but mostly solid colors that match any cover-up you choose to pair with your new suit. This swimwear brand offers more options than other Korean brands for those who like to show a little more skin.
4. Stylenanda
One of the oldest swimwear brands from Korea is Stylenanda. The website first opened to shoppers in 2005 and has been a superior choice for over a decade. Much like other websites on our list, they sell other items besides swimsuits, but when the summer rolls around, these bathing suits are flying off the shelves.
Stylenanda offers high-quality bathing suits that will hold up while lounging in the sun, surfing, or participating in other water activities. They feature swimsuits with halter tops, short sleeves, long sleeves, and everything in between.
They also sell various swimwear accessories like jackets made with the same material for sun protection and to keep you warm when you enter the water.
5. Chuu
Chuu is a vast online retailer in Korea where people can shop for various brands and styles from. It’s similar to Shein in terms of the variety that they offer. They were not cheap but not expensive. You’ll be paying a reasonable price for high-quality bathing suits that will last with proper care.
You’ll find bathing suits on Chuu, including one-pieces in solid, classic colors, halter top one-pieces, and wrap bathing suits. Their selection is smaller than others when it’s not the summer months, so you’ll want to shop their website as summer is about to start to take advantage of all their options.
One of their top-selling bathing suits is the pink mermaid wrap bathing suit. It’s made with the same material as bathing suits but looks more like a cute dress.
6. Minju Kim
If you’re looking for a higher-end Korean swimwear brand from which to get a bathing suit, you’ll want to look at Minju Kim. This fashion brand is based in Seoul, and Minju Kim, the designer, has won several fashion competitions, including Netflix’s Next in Fashion.
All the styles on her website feature a youthful yet classic design that women of all ages can appreciate and wear. The swimsuits on Minju Kim’s website are more expensive than others on our list, but you’ll be paying for a one-of-a-kind design.
The swimwear selection on this website is minimal, but that’s common to see in higher-end fashion.
7. Hyein Seo
Last but not least, we have Hyein Seo. They’re known throughout Korea and other Asian countries for their impeccable fashion for both men and women. When it comes to their swimwear, they have a smaller selection.
Unlike other websites, you won’t see a menu option for swimwear, so you’ll need to click on accessories. From here, you’ll find their minimal selection of one-piece swimsuits for women.
They all provide more coverage than a bikini but still have peek-a-boo holes to make the suits more appealing to younger women. The colors are neutrals and blues, so if you want something more vibrant, you’ll need to browse around.
What Makes These Brands Great?
What makes these seven Korean swimwear brands great is that they consider the current styles people are interested in buying. They’re generally pretty affordable, but they make swimsuits with high-quality materials. Plus, you can easily order them online and return them if they’re not what you want once you try them on.
Frequently Asked Questions
Here are some of the most common questions people are asking regarding Korean swimwear brands.
What makes a swimsuit high quality?
To tell if your swimsuit is considered high quality, you’ll want to feel it and stretch it. Most high-quality materials will feel thicker and smooth. As you gently pull the material, it shouldn’t start thinning to the point where you can see through it.
What do people in Korea wear to the beach or pool?
It depends on personal preference, but women generally wear shorts and a shirt or opt for a one-piece suit over a bikini. Unless they’re in a tourist beach area, most avoid bikinis altogether. Men will wear swim trunks and maybe a shirt to prevent too much sun exposure.
Final Thoughts
Regardless of your budget, you can easily find a great swimsuit for your next vacation or to last you throughout the summer. These Korean swimwear brands offer various stylish swimsuit options that almost everyone will love.
Next time you’re shopping for swimwear, be sure to browse these seven Korean swimwear brands for your new favorite bathing suit.
More FAQs
What are those Japanese swimsuits called?
The Japanese swimsuits are called sukumizu, which is short for “school mizugi [swimsuit],” and they are widely featured in anime and manga.
Who is the founder of Mikoh swimwear?
The founder of Mikoh swimwear is the sister duo Oleema and Kalani Miller, who collaborated to create the brand. Oleema and Kalani were born and raised in San Clemente, a small beach town in Orange County, California, where they grew up with the ocean as their backyard.
Where is Nani swimwear from?
Nani Swimwear is from the mountains of Northern Utah, where it was established in 2016. The co-founders of Nani share a vision to create products that empower women to feel comfortable and confident during their outdoor adventures.
Are expensive swimsuits worth it?
Expensive swimsuits may or may not be worth it, depending on how often they will be worn and for how long. If the swimsuit will only be worn occasionally and for one season, it might not be worth investing a lot of money in it. However, if the individual wearing the bathing suit will wear it frequently or is prone to sunburns, it may make sense to opt for more expensive brands that offer SPF protection.
What is a full swimsuit called?
A full swimsuit is commonly known as a maillot or tank suit, which resembles a sleeveless leotard or bodysuit. Other variations of the one-piece swimsuit include halterneck styles, plunge front swimsuits, wrap-round (surplice) styles, and bandeau styles.
What is high quality swimwear material?
High quality swimwear material is a polyester/elastane blend, which consists of elastane, a highly stretchable fabric commonly known as Spandex or Lycra, and polyester, a colorfast and chlorine-resistant fabric. Another suitable fabric for swimwear is nylon.